| #1: Hemp needs a reputation makeover, and fast. |
| Hemp has been called the oldest domesticated crop. Today, we know that hemp can be very beneficial in providing relief for a long list of health conditions. It is also used in building materials, foods, fuel, rope, canvas, insulation, paper products, clothing, and more. But despite the benefits, hemp’s reputation over the past several decades has suffered hurting consumers and businesses alike. |
| #2: There is significant international competition for hemp. |
| In 2017, 19 states grew hemp in the United States for a total of 25,541 acres of crops. While that’s an impressive increase from just one year prior with only 9,770 acres of hemp grown, the U.S. is still significantly behind in the hemp industry compared to other countries. |
| #3: There are X additional factors crippling hemp’s growth. |
| While the hemp industry faces a long list of challenges in the United States, there are other critical factors crippling it to take into account. These factors are giving the international competition an opportunity to even further surpass the U.S. market. |
| #4: Hurdles aside, hemp may be the biggest opportunity in the cannabis market. |
| Americans purchased $668 million in hemp products in 2016. With over 50,000 products capable of being made from hemp, projections suggest that revenue could climb to $2 billion by 2020. Figures such as that suggest that hemp presents a sizable opportunity for businesses and investors alike. |
| #5: Certain tools can give you the edge in the hemp industry. |
| There are already over 1,200 licensed hemp operations in the United States. Developing relationships with these operations during their early stages is vital to creating lasting and profitable partnerships. But gathering leads takes time and resources that you may not have. |